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Logo & Brand Guidelines

We created a new logo with a fresh look and feel that represented Cowpokes’ brand. In addition to the logo, we developed brand guidelines that they could use as a guide in all of their marketing efforts. These guidelines give the brand colors, fonts, and best practices for logo usage.

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SEO Optimization

By optimizing the Cowpokes website, we were able to help them connect with new customers and “ready to buy” audiences. With the SEO traffic now more relevant, their total search traffic doubled in volume since 2018.

Digital Advertising

Digital ads are an integral part of the Cowpokes strategy because it allows them to catch the attention of their audience.

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Branding in Use

The redesign also made the logo scalable to various mediums including online, billboards, embroidered products, screen printing, and more.

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