The Rise of the “Zero Click Search” and What You Can Do About It
When it comes to ranking the most effective search engines, Google sits alone at the top of the mountain. They’ve earned that spot by keeping a consistent focus on providing
MARKETING MATTERS
Categories
Blog Categories:
All SEO is Not Created Equal: How to Win in Local SEO Without Wasting Time or Resources
SEO. Search engine optimization. The phrase that every business owner knows enough about to understand they need it, but rarely truly understands the nuts and bolts that make the SEO
Q & A with Element212 Staff: Top 4 Digital Marketing Questions We Get from Our Clients
To help provide further insight into the digital marketing landscape and show you what questions others in the industry are asking, we have selected four questions we frequently get from our clients, answered by the digital marketing specialists in various departments of Element212.
What is a “Good” Website and How Do You Make One?
According to research* conducted by Ahrefs, nearly 91 percent of web pages get zero organic search traffic from Google. Merely two percent of one billion pages, on which the study
SEO Terminology – Making Sense of the Terms You Need to Know When It Comes to SEO
SEO Terminology – don’t let it scare you! So you’re ready to get your website in front of the eyeballs of some of the millions of internet users searching for
Local SEO Tools – The Value of Implementing a Local SEO Strategy
Local SEO Tools – Help Local Shoppers Find Your Business Does your business need a boost? If so, you might not know where to start. We recommend starting close to home,
SEO Campaign – How Can Your Business Benefit From a Local SEO Strategy?
In order to succeed in business in 2017–and beyond–SEO, and especially local SEO is necessary.
SEO stands for search engine optimization, which means that the website for your business can reach potential customers using search engines like Google.
