Wallington Asset Management is a boutique wealth management firm in Indianapolis focused on customizing each client’s personal investment portfolio to create a path to financial security and peace of mind. With a multigenerational history of success, the Wallington team builds portfolios in-house with a direct focus on each client’s specific objectives.
To reach new clients in today’s age, Wallington came to us wanting to modernize and refresh their brand image in their logo and website. Their logo needed to be more impactful and coordinate with the design of their website. On their new site, they wanted a refreshed, professional appearance along with intuitive navigation. Wallington’s goals were to clearly communicate their range of financial services for both private and institutional clients and engage new clients by positioning their business for future growth.
We began Wallington’s redesign project by meeting with their team to understand their priorities and goals. We created a plan to start updating their logo and developing their new website with the aim of modernizing their brand image.
With their updated brand image, Wallington Asset Management was ready to reach new clients in the digital age. Their team was happy to have had a positive experience building their new site with Elemen212. The Wallington company is now positioned for the future with an updated logo and website that effectively portrays their team, core values, and business offerings.