How an Outfitters Store Increased Ad Performance by Over 1000% During the Pandemic
When the economy is unstable and businesses are experiencing cuts in cashflow, the marketing budget is often one of the first expenses business owners look
When the economy is unstable and businesses are experiencing cuts in cashflow, the marketing budget is often one of the first expenses business owners look
Many of us have a favorite color or a personal preference for particular colors. But did you know color can influence people’s emotions and
Have you ever met a person who asks how you are doing, and before you have the chance to answer, they have already walked away?
When it comes to ranking the most effective search engines, Google sits alone at the top of the mountain. They’ve earned that spot by keeping
The “normal” way of life has dramatically changed for the entire world, virtually overnight. Routines have been broken or altered, finances have shifted, and consumers
If you closed your business during the COVID-19 quarantine or stayed open but are seeing shifts in how your customers shop, this article is written
There is no elephant in the room. We all know that today’s economy has shifted, but that’s not necessarily a bad thing. In times of
Many of those running a business believe that once an ad is live, everyone thereafter will convert into a sale. There is a perception that
In celebration of Women’s History Month, we asked Tammy Coleman, Element212’s founder and president, a few questions about her journey as a businesswoman in the
Sure, we all know our ABCs. This though, is marketing, and if you don’t know the ACDs, you’ve got some catching up to do! What
With the exception of a couple of ad types, all digital ads need a “home base” – a place to direct the audience to learn
It’s hard to believe it’s 2020, isn’t it? In 2019, new technologies emerged and influenced many areas of the marketing industry and beyond. While many
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